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Evolve your business with web analytics

WHAT DATA ANALYSIS CAN DO FOR YOU

How predicting trends can boost productivity

We analyse digital marketing data. We love it, and we’re pretty darn good at it too. We use data to help you make smarter decisions. We cut through the noise and present those gems of information that are most valuable to you. We also put you in the powerful position of understanding how your customers are thinking and acting online. Priceless.

Let us eliminate the ‘noice’ so you get the info that is valuable to you.
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Predict customer behaviors and trends

By using tools like Google Analytics to look at your data, we can identify how visitors use your website. Once we identify those behaviours, we can predict trends that will give you a better idea of who your audiences are.

Let you analyze, interpret and deliver data in meaningful ways

A big part of connecting with users is making sure they see content that means something to them. By diving deep into your analytics, we can customize your content to target specific users, which is one of the best ways to catch and hold their interest.

Drives effective decision making

Data is a mess, but if you look closely, it will show you the direction your marketing and business development teams need to move in, giving them the tools they need to make better decisions and choose better business strategies.

Increase business productivity

You can boost your productivity simply by knowing who’s buying your products, how they got to your site and how they behaved once they got there. With powerful information like that, you can make better decisions about what products to push and which products you need to improve, or promote less or even not promote at all.

WHAT WE DELIVER

We use data to improve strategic decisions.

Whatever market you’re in, optimising your website performance is no longer an option, it’s a necessity. Sometimes it’s a matter of obvious tweaks. Other times it takes some digging to uncover. And digging is good. Without the messiness of discovery, you wouldn’t find the one or two clear insights you need to get the conversions you can’t live without.

We run an exhaustive audit to make sure your existing analytics are in place and
aligned with your overall goals.

Our customized dashboards give you vital marketing performance data so you can monitor how your website, ad campaigns and social media are performing in real-time.

We set up and configure your website analytics account so you can monitor and
evaluate your online marketing activities.

We discover the route users take to conversion and make it more efficient. We do that by continuously tweaking the conversion funnel until it’s just right.

OUR PROCESS

Analysing inbound traffic and data to fine tune conversion funnels.

Analytics is a lot more than data. Analytics can help businesses plan better paths and reach their goals faster. So at Nest, we take our analytics very seriously, starting with a solid grasp of our clients’ business needs and plans. When it’s time to look at the numbers, we focus not just on individual events, but on the stories behind them. That’s how we transform raw data into a complete picture of user behaviours that drives serious conversions.

We’ve never planned a strategy or campaign without getting to know our clients first. That’s because we know that, as cliché, as it might sound, no two businesses have the same needs or the same goals.

Numbers and figures are incredibly useful, but only if you read them in the context of a complete strategy. We explore the meaning behind the numbers and use that to drive quality traffic with the potential for solid conversions.

Understanding your data involves more than just seeing what’s there. It means understanding why your users made the choices they did. We dive deep into your data to weed out anything that isn’t working and to make sure the good things happen again and again.

One of the most critical steps in our process is making sure our clients understand what we’ve done. This means that when we get results, we always share them in user-friendly reports.

Knowing how users are interacting with your website isn’t just about launching better social campaigns or driving better search. Getting a handle on user behaviours will also make it easier for you to choose better directions and goals for your business.

Get your business found online with nest.

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